RenoMark Program
About RenoMark
The RenoMark program, administered by the national level of the Canadian Home Builders’ Association (CHBA) and supported by provincial and local home builders’ associations across the country, serves to connect homeowners to professional renovators and contractors who are committed to quality workmanship and customer satisfaction. For homeowners, the RenoMark symbol recognizes trusted members of CHBA who abide by a rigorous, renovation-specific Code of Conduct. For members, the program sets your business apart from others, creates trust with potential clients, and gives you a marketing advantage.
The Benefits of Joining
- Gain credibility in the eyes of potential clients by undergoing a rigorous screening process. This demonstrates a commitment to upholding industry standards and ethical business practices.
- Earn a stamp of approval from a trusted, national authority. This helps alleviate homeowners’ concerns and instills confidence and peace.
- Receive access to valuable resources, training programs, and networking opportunities within the industry. This helps members stay up to date on the latest industry news and best practices.
How To Join
Renovators and trade contractors who are already members of their local Home Builders’ Association can join RenoMark through CHBA’s online verification system.
The verification system is an online tool that makes it simple for renovators and trade contractors to register for the RenoMark program and provide the documentation required in the Code of Conduct.
Once the verification process is complete, members will receive immediate access to a full suite of marketing materials to promote their designation as a RenoMark member.
If your company is not yet a member of your local Home Builders’ Association, you will need to join the local association via their local process. Once your membership is confirmed, you will then be able to proceed to the RenoMark verification system.
Current CHBA members: Access the RenoMark Verification system here.
RenoMark Code of Conduct
Professional RenoMark Renovators are committed to providing superior service to their clients. They must abide by their local Home Builders’ Association’s Code of Ethics and the RenoMark Code of Conduct, which promises a standard of performance higher than common industry practice. CHBA verifies annually that members agree to the RenoMark Code of Conduct which includes the following requirements:
- Be a member in good standing of the local Home Builders’ Association.
- Provide a minimum two-year warranty (some conditions may apply – see contract for details).
- Maintain a safe and organized work site at all times.
- Have and/or work only with subcontractors which have workplace safety and employers’ liability coverage.
- Abide by all of the Local Home Builders’ Association’s Code of Ethics.
- Carry a minimum of $2 million in liability insurance.
- Return homeowners phone calls within two business days.
- Provide a detailed, written contract (including a scope of work) for all jobs.
- Carry all applicable licenses and permits as required.
- Have access to education, training and professional development.
Marketing Resources
The best way to let homeowners know that your company is part of the RenoMark program is to share with your potential clients directly! To help you market your participation in the program effectively, CHBA has an ever-growing bank of marketing assets available to RenoMark-verified members, including social media graphics, videos, sample radio commercials, newspaper ads, and more. There’s even a sample social media campaign, with graphics that have a spot for you to add your logo.
CHBA is also marketing the program often through various channels. The RenoMark Facebook, Instagram, and Twitter accounts all have great content posted several times a week that you can share on your own social media accounts. Make sure you’re following RenoMark and CHBA will follow you back!
Members Only: Members must be logged in to access member-only content.